• MARCO BONOMO

    Global Search Operations & Generative AI (GEO) Leader.

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  • Enterprise Scale & AI Search

    Governing organic discovery and automated crawl architecture across 100+ global markets.

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Hi, I’m Marco. Since 2015, I’ve been helping small & big companies to thrive in the ever-changing Search Marketing Landscape, focusing on the UK & International.

 

Enterprise Architecture

Multi-market crawl governance, Core Web Vitals, and CI/CD regression sweeps across 100+ global locales.

Generative Engine Optimization (GEO)

Systematic brand citation prominence and entity discovery across Perplexity, ChatGPT Search, and Gemini.

brightonSEO Speaker

Featured speaker on proprietary automated crawl governance and enterprise Python search architectures.

Automation & Tooling

Architect of custom Python monitoring engines ("Poncho"), automated Search Console data pipelines, and scalable CI/CD technical crawl governance.

Sustainable Organic Growth Driven by Engineering

Modern organic search requires cross-functional technical governance\u2014bridging product, engineering, and commercial teams to future-proof discovery against evolving algorithmic and LLM search landscapes. Focus areas include automated log analysis, structured data hierarchies, and large-scale site migrations.

I’m also keen on experimenting SEO tools to their full potential, enhancing my technical SEO skills and shaving off any possible inch from my direct competitors.

Some of my favourite tools:

Brain HTML5 Lumar CSS3 Google Tag Manager Semrush

I'm a digital marketing advocate

I’ve been writing for world–renowned digital marketing publications such as Marketing Land, Smart Insights and Search Engine Watch, the longest-running Search Marketing news and information portal in the world.

3
Languages
20
Certifications

Automate Anything with Python + AI

Discover how to turn repetitive SEO workflows into rock-solid automations using Python and LLMs. Zero coding skills required — build custom tools that run forever for pennies.

Enterprise & Commercial Track Record

A decade of scaling organic search, from tier-1 consumer multinationals to high-growth tech platforms across the UK, Europe, and global markets.

Catch up at the next one?

If you’re going to be at one of the conferences I am attending and fancy a drink and a chat about SEO or digital marketing in general, contact me on Twitter or through LinkedIn 😊